👋🏼 Welcome to SwiftlyRush

It's fascinating to have watched the market change in the past year, in terms of the economy that is and I will never forget when I spoke to a "recruiter" who expressed how mobile is dead and we're going to see a bubble burst 🤷🏼‍♂️.

I was actually flabergasted that someone within the industry had those feelings, and guess what it was based on the history of the dotcom bubble that happened in the 00's of how it fueled the economy in the tech industry and what about to end.

It kind of baffles me those feelings, especially when you only have to take a slice of the App Store and see how well each app is performing, in terms of revenue that is and AppFigures released a brand new feature this week showing you this data for free.

So, how can we conclude there is some "bubble" when there are millions of apps on the App Store relying on iOS Developers 🤦🏼‍♂️.

So what's the conclusion, the conclusion in my opinion is that we're going through the economic cycle of some downturn and in time, will start to rise once again, as budgets increase.

Have a great week ahead.

Adam Rush

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